Trends모비인사이드
Why Bottle Caps Have 21 Teeth — Lessons in Invisible UX From Beer and Soju Caps
The 21-tooth crown cap and Korea’s split-ring soju cap hide decades of trial and error. What invisible UX in everyday packaging teaches brands about design.
Blog
Marketing Trends & Insights (Page 20)
Curated insights from marketing and trend media, updated daily.
BrandMarketing Dive
IHOP Brings Back Stuffed French Toast After Six Years — Social Listening Meets the Little Treat Trend
IHOP revived its most-requested social menu item after six years with a Katseye ‘Pinky Up’ campaign. How social listening shaped both the menu and the creative.
BrandMarketing Dive
Carter’s Unveils Its First New Logo Since 2000 and ‘Watch Them Glow’ to Reach Younger Parents
Carter’s refreshed its 161-year-old brand with a new logo, a creator program and ‘Watch Them Glow,’ built on self-expression to reach Gen Z and millennial parents.
TrendsSocial Media Today
YouTube’s Culture Report: The Mainstream Didn’t Disappear — Participation Now Defines It
YouTube’s Trends and Culture report found 63% watch what everyone they know watches more than five years ago, and creators rival Hollywood in fame. Key takeaways.
Social Media MarketingSocial Media Today
Pinterest Expands Nvidia Deal to Power AI Visual Search and Shopping
Pinterest’s expanded Nvidia partnership lets its Assistant use 25x more visual context and cuts latency 7.3x. What faster AI visual search means for brands.
Google AdsSearch Engine Land
AI Overviews and Paid Search: When to Fight, Influence or Generate Demand
AI Overviews changed the results page, but bid rules didn’t. Sort queries into Fight, Influence and Generate demand buckets and reallocate paid search budget.
SEOSearch Engine Land
Claude for SEO: 5 Ways to Automate Repetitive Work
Daily briefings, Analytics connections, hreflang sitemaps, localization and WordPress plugin swaps: five ways an SEO lead uses Claude to cut repetitive work.
AI SEO모비인사이드
GEO Starts With Category Entry Points: Using Social Data to Find the Questions Customers Ask AI
Questions people ask generative AI carry buying triggers and constraints. How to find category entry points for GEO by combining search data with social data.
Organizational Culture모비인사이드
Why Employees Hide Their AI Use — Redesigning the Meaning of Work for AI Adoption
57% of workers have hidden their AI use. Using four sources of meaningful work — self, others, context and purpose — here’s how AI adoption reshapes company culture.
Brand모비인사이드
Why Did Nvidia Pay $12,930,300,000 for Hugging Face? Narrative Is the New Differentiator
A hidden code in Nvidia’s Hugging Face price and OpenAI’s 1979 MIT clip for GPT-6 Astra show why corporate storytelling matters as AI technology converges.
BrandMarketing Dive
How Columbia Sportswear Broke Through With Fax Machines and Flat-Earthers
Columbia’s edgy ‘Engineered for Whatever’ work won a Cannes Grand Prix. Head of marketing Matt Sutton on humor’s tightrope, attention planning and creators.
BrandMarketing Dive
Jersey Mike’s Lifts Digital to Over 20% of Marketing Spend as Its NFL Campaign Returns
Jersey Mike’s grew digital marketing from under 1% to over 20% of spend. Inside ‘Game Day Mike’s Way,’ its NFL campaign, and its first-party data push.
One roundup, once a week
What changed in search, ads and social, in one email.
Used only to send the newsletter.