Tech & AI모비인사이드
Marketers Who Re-Explain Their Brand Every Time vs. Those Who Locked It Into a Skill
The cost of re-explaining brand tone in every new chat has a name: the Blank Slate Tax. How to turn brand knowledge into a file-based asset instead.
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Tech & AI Marketing Insights (Page 4)
The latest marketing news and practitioner insights in Tech & AI, updated daily.
Tech & AI모비인사이드
AI Steps Off the Screen: How 'Physical AI' Is Reshaping Subscriptions and Spatial Data
Appliance competition is moving from specs to spatial data. Home companion robots like Ballie and Q9 are not toys — they are command centres for recurring-revenue models.
Tech & AI아이보스
86.9% of Korean Office Workers Use AI at Work — Now Tool Selection Separates Performers
A survey of 1,000 Korean employees found 86.9% use AI at work, and 61.1% say output quality still comes down to individual skill. Only 18.4% received company AI training.
Tech & AISocial Media Today
Will Meta's Massive AI Bet Pay Off? Look at How the Company Actually Grew
Meta has invested hundreds of billions in AI models, but the market response has not matched Zuckerberg's enthusiasm. Its record on self-invented projects sharpens the question.
Tech & AISearch Engine Land
Google Loses Key DMCA Claims Against SerpApi: A Ruling About Access to Search Results
A California federal court dismissed Google's two DMCA claims, finding it had not shown its anti-scraping system SearchGuard operated with the authority of the copyright owner.
Tech & AI모비인사이드
OpenAI's First Hardware Is a Keyboard: What Codex Micro Is Really Asking
OpenAI's first in-house device is not a phone but a 13-key macro pad. A dial adjusts reasoning depth; LEDs report agent state. What a USD 230 limited run signals.
Tech & AI모비인사이드
Four Myths About AI Agents: Why 88% of Pilots Never Reach Production
Gartner expects 40% of enterprise applications to embed AI agents by the end of 2026. Yet 88% of pilots fail to reach production. Four myths to clear first.
Tech & AI아이보스
ChatGPT Health Opens to All US Adults: Another Discovery Gateway Shifts
OpenAI is rolling out ChatGPT Health to every logged-in US adult across all plans. Weekly health questions hit 300 million. Here is what marketers should take from it.
Tech & AI모비인사이드
GEO Positioning: How to Make AI Distinguish Your Brand
In AI search, generic claims make your brand invisible. Learn how GEO positioning — finding the empty slot competitors ignore — makes AI single your brand out.
Tech & AISocial Media Today
Meta's AI-Based Layoffs Lawsuit: When Algorithms Score Employees on Leave
A new lawsuit alleges Meta's AI-based layoffs system penalized employees on protected leave, spotlighting the risks of automated workforce decisions.
Tech & AI모비인사이드
Japan's Answer to Big AI: Inside Sakana AI's Orchestration Model Fugu
Sakana AI's Fugu skips building a giant LLM and instead uses AI orchestration — a conductor coordinating multiple models — to compete with the giants.
Tech & AI아이보스
Egloos, Korea's First-Gen Blog, Reinvents Itself as an AI Video-to-Text Platform
Egloos, launched in 2003, is relaunching in September as an AI video-to-text platform after AI bot visits surged 18x during pre-launch testing.
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