The latest marketing news and practitioner insights in Social Media Marketing, updated daily.
YouTube Studio's redesign puts AI-driven insights first, while new monetization guidance flags repetitive AI content and AI personas in sensitive topics.
A Meta outage knocked out Facebook, Instagram, and Messenger simultaneously, with PC access hit hardest — a reminder to plan for platform risk.
Social media leads product discovery worldwide, but ESW's 23,000-consumer study finds trust breaks down at checkout, hurting conversion.
Pinterest's new best-practice guide shows how accurate pricing, complete product data, and search-intent titles drive discoverability and ROAS.
Coffee Mate's social-first summer campaign uses a 'situationship' concept and reality star Carl Radke to turn a limited-edition creamer into a shareable story.
Reddit's VP of community says brands win by joining conversations, not broadcasting ads. Here's what authentic community marketing on Reddit requires.
YouTube's Creator Pulse report shows 66% of Gen Z sports fans turn to YouTube around live games — reshaping sports creator marketing.
YouTube shares its practical Shorts tips — trend-spotting, interactive stickers, and community engagement — for a format now at 90B daily views.
AI content is flooding social media — 41% of LinkedIn posts show AI traces. Here's what the trust crisis means for marketers.
The TikTok NBA partnership brings exclusive in-app content as basketball interest on the platform surges 30% since early 2026.
TikTok and WARC surveyed 400 marketers and found AI creative marketing succeeds through cultural relevance, not content volume.
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