Publishing event planning quotes up front lowers the barrier to inquiry and lifts conversion. Korean event platform Janchikkun has issued 4,491 quotes worth more than 20.3 billion won over four years, and its 2025 revenue passed 2 billion won, up 69% from the year before (Mobiinside, as of October 28, 2026). Its CEO credits pricing transparency and a deliberate focus on making clients feel safe.
In most event businesses, clients leave an inquiry and wait for a call before they learn the price. Janchikkun lists prices for about 400 items and lets clients build their own quote online. It adds fast replies, a dedicated manager and KakaoTalk status messages so the waiting period feels less uncertain.
CEO Yeom Jae-hyun describes three kinds of reassurance clients look for:
| Reassurance | What it means | How Janchikkun delivers it |
|---|---|---|
| Predictability | Knowing cost and timing in advance | Public item prices, self-built quotes |
| Control | Being able to choose and change | Editable quotes, progress alerts |
| Partnership | Not preparing alone | Dedicated manager, liability insurance guidance |
About 45% of all quotes turn into contracts. The split by source is wide:
New clients convert least, but once someone has run an event with Janchikkun, three out of four come back and sign. The first event experience shapes most of the revenue that follows.
Janchikkun patented a 3D layout technology about seven years ago, but the work was set aside during the pandemic. It now aims to release AI quote recommendations between the second half of 2027 and early 2028. The CEO personally tracks search behavior, noting the difference between people searching for event agency quotes and those comparing booth rental companies. Because inquiries arrive several weeks before events and peak in spring and autumn, the company is also testing radio and bus advertising timed to those seasons.
Source: Mobiinside
A Korean event planning platform that publishes prices for about 400 items and lets clients build their own quotes.
It has issued 4,491 quotes worth over 20.3 billion won in four years, and 2025 revenue passed 2 billion won, up 69%.
About 45% overall: roughly 75% for returning clients, 50% for referrals and the mid-20s for new clients.
Publish base prices, manage repeat clients separately, read buyer stage from search terms and automate progress updates.
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